Kusaga Athletic + Blocktexx | Co Founder

ACFC 2018 Speaker

Graham Ross is the founder of Kusaga Athletic, pioneers in future fabrics and sustainable lifestyle apparel – He is one of the creators of the Greenest T-shirt on the Planet. As an established entrepreneur with a background in media, Graham recognised an opportunity to address the impact of climate change by re-imagining the textile industry. Taking the principles of a circular economy and profit for purpose as its foundation, Kusaga Athletic is part of a new wave of socially focused organisations using the power of business to create a positive impact on the world.


“We set up Kusaga Athletic with the challenge to find planet friendly alternatives to cotton and polyester. After two years in R&D, we have developed, prototyped and trademarked four new sustainable fabrics. We created a clothing brand that causes minimal impact to the planet.


Graham brings real world athletic experience to the boardroom, as a multi-discipline endurance athlete completing Ironman triathlons, extreme marathons and open water swimming events in Europe, Asia and Australia.